Your product is just fine. Right?

Sure it is.

Over time, a thick layer of assumptions, hopes and outright delusions get piled on a product as it moves from conception to delivery.

My mission is to help peel back the assumptions and get a clear picture of what works, what doesn’t, and why.

That is, of course, assuming you’re meeting actual customer needs. You are meeting actual customer needs, aren’t you? ︎

Here to help

I’m Shawn, a senior user experience (UX) strategist, researcher and designer.

I help product teams:

Understand user needs, behaviours, mindset and motivators
Establish UX strategies that link product vision, brand and business objectives with real user needs
Devise and test design concepts, specs and prototypes
Assess user experience and usability and set a clear path to improvement
Improve key engagement metrics like user adoption, retention, conversions and lead generation
Integrate UX into the agile development cycle and navigate the design process

Basically, I work to deliver digital experiences that are intuitive and engaging that make users feel acknowledged and empowered so that they can complete their objectives, and get actual value from your product or service.

Find out about my work and learn more about what I offer.

If you have a project I can help with, please get in touch.

Shawn Rafuse Consulting

Contact

Shawn Rafuse
Consulting